Building a Data-Driven Sales Operation
Transforming Your Sales Processes and Team Culture to Make Much Better Use of Data
Building a data-driven sales operation where anecdotes and opinions have ruled for years is no easy task. And infusing “science” into something that many have long-considered to be a kind of “art” is challenging to say the least. But you shouldn’t let the fact that it can’t happen overnight discourage you. With the right approach, you can transform your sales processes and culture in less time...and with less conflict...than you might imagine. In this on-demand webinar, you'll learn about:
- Getting the right people in the right roles to enable a data-driven transformation without having to force it.
- How to overcome the misconceptions about certain sales activities that can sometimes stand in the way.
- How to avoid letting the absence or "dirtiness" of data become an excuse for relying on intuition and guesswork.
- The top 10 strategies and tactics other teams have found to be effective for becoming more data-driven.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Delivering Data to Decision-Makers
Providing sales data to executives and other decision-makers is a core responsibility for most Sales Ops teams. In this session, learn what leading teams are doing to make their efforts in this area far more effective.
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Identifying Three Types of Customer Defection
In most B2B markets, your ability to stave-off defections and retain good customers is critical. This video guide explains how to identify the early signs of three costly types of customer defection and how to take action before it's too late.
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Assessing Your Sales Operation
How do you know how your sales capabilities really stack up? How can you tell? In this on-demand webinar, learn how to leverage "3 P" assessments to figure out where you're at and where you need to improve.
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Crafting Effective Strategic Value Messages
This tutorial shows you how to get beyond the platitudes and develop compelling messages that highlight your differential value.
View This Tutorial
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Driving Consistent Sales Execution
How to Maintain Discipline, Efficiency, and Effectiveness Across Your Sales Operation
